Author's posts
Dec 23
4 Reasons to Use Instagram for Business
Why people nowadays, especially “millennials”, love Instagram so much? One of the most obvious reasons is that they don’t want text, but visuals. A nice picture illustrating the philosophy of your brand means more to them than an old-school ad. But, why is it important to get Instagram followers? Instagram sends a visual message and …
Nov 25
Digital Marketing Trends for 2017
The Christmas is near so it’s about time we started thinking about how online marketing industry is going to change next year. Although 2016 was incredible, we know that the marketing trends are always changing and modifying. To help you prepare accordingly, we’ve asked a professional digital marketing consultant to tell us more about the …
Nov 06
Programmatic Advertising – Things to Know
Programmatic advertising is a term you have probably heard before but you might still be uncertain whether you know its actual meaning. Obviously, it’s something important, because so many entrepreneurs and marketing experts talk about it, but what is programmatic advertising? Simply put, it’s a method of targeting what type of audience you would like to …
Nov 04
Use Digital Marketing To Attract Chinese Travelers
Every year, a hundred million Chinese travelers go abroad to every corner of the world. Traveling agencies and destinations are doing their best to attract these tourists and to keep them coming. China is a booming economy and the middle class citizens of this huge country are able to travel more than ever before. Is …
Nov 04
Most Brands in China are Going Digital – Join the Trend
China has been a swiftly growing consumer market and it doesn’t come as a surprise to realize that an increasing number of companies from around the globe are looking for a way to market, brand and communicate with Chinese consumers. Since most brands in China are going digital these days, if you’re marketing to China, …
Nov 01
Common Mistakes Digital Marketing Agencies Make
You feel you’ve done the presentation perfectly and you’ve answered all the questions thoughtfully. Yet, somehow, you aren’t getting the desired contract. Where did you go wrong? Of course, only your prospective clients know why they didn’t hire you, but is there a way to find out what your mistakes are? We’ve asked experts from …
Oct 31
Reasons to Have Animated Explainer Video on Your Website
If you want your website to be nicely ranked by Google and other search engines, you need to attract visitors to your site and, in addition, you need to inspire them to stay there. Time online visitors stay on websites is very important in Google’s algorithm for rankings, therefore online videos have seen explosive growth …
Oct 28
Benefits of a Car Driving Simulator
Most experts agree that investments in driver training can yield many advantages. Although traditional driver training consists of in-vehicle training and classroom theory, adding car driving simulator to it could have many benefits. After all, nowadays we have increased realism in image production and decreased costs of software and hardware, therefore driving simulators and training …
Oct 23
Responsive Design – A Must Have Feature for Any Website
Each website has its own needs and, therefore, it requires different features. While e-commerce websites that sell products call for a feature that will control the inventory (only items that are in stock should be listed for sale), a company offering, for instance, B2B accounting services doesn’t need the same feature. However, no matter what …
Oct 14
Purpose-Driven Content Marketing – Things You Should Know
Some entrepreneurs just want to make profit, while the others actually do their best to enact change in the community. The latter businesses are also known as purpose-driven businesses. But, what is purpose-driven content marketing and how can you create campaign for this type of marketing? We’ve asked experts from Singapore internet marketing company to …