Let’s share some social media SEO strategies with you. For more information on social media marketing, check out Do-it-Yourself Social Media Marketing Training Program includes Facebook, Linkedin, Twitter and more.
- Creating a vanity URL is important because it will let you optimize your website easily for organic search. It is recommended to include your business name into URL, but if it’s too common, try with adding your location. For example: facebook.com/BelgradePhotography. If you have many social media URLs, it’s recommended to make them as similar as possible, because that will create consistency between your pages all across the web and help your clients to find you easier online.
- Don’t miss filling out the “about” section. First of all, you have that space to promote yourself, mention your strategies, goals, aims and potentials. Why not using a free space to do so? Second of all, almost every user will check the “About” section, because they want to know more about your business. If they find nothing, they will abandon your page thinking it’s not the your business official social media page. You don’t want that to happen. Also, if you want to use Social Media profiles for your SEO, use three business keywords that you think your target clients will use when looking for the products and services your business offers. Here you should add some geo-targeted keywords. If you live in a larger city, add your neighborhood name. This is important, because users usually type geographic markers when looking for something online.