Nowadays, people are look for all the information on the internet. Forums, blogs, various pages are very popular and those are the places people usually visit for at least preliminary info. Medical websites are not an exception. Therefore, all those interested in or running their own medical or healthcare related business, should be aware of the fact that medical website design is of a great importance. What you offer to your clients and visitors is the key to the success of your website. The high quality of articles, expert writers, online help and other contents are necessary, but the website design will either attract or turn away potential visitors. You want to drag attention to the high-quality content of your website? Well, we will list several things you should definitely avoid.
- Do not hire amateur designers! Experience do count and with so many websites out there on the worldwide web, if you want to be trusted, it is better for your website to look as professional as possible.
- Avoid website design templates! If your website does not stand out, it will not attract visitors. Your website has to say this: We are so professional and, yes we differ from others.
- Do not underestimate the power of SEO! Search Engine Optimization is important, because it is the major way for visitors to find any website they want. If you want to be more visible to potential clients, use SEO techniques to achieve your goals.
- Flash Animations – less is more! Do not overuse them, especially as introductions, because they slow down the process of finding information and that will turn your clients away. Instead, look for something more both search engine- and user-friendly.
- Stock Photos are alright, but it is more recommended to use original images. If you are a private practice physician, hire professional photographer to make some photos of you, your employees and your ordination. Original, authentic photos will make your website distinctive.
